3 Essentials for Writing Great Posts: Voice, Perspective & Connection

This is a guest post I recently wrote for For Bloggers By Bloggers.

On any given day, I wake up to an inbox overflowing with emails that come my way as a result of having subscriptions to 60 or so blogs.

Am I crazy? Have I lost my marbles?


The reason is simple. I am a writer, and a blogger – and I am forever looking for quality writing on the internet. Writing that inspires me, or makes me laugh. Something that makes me stop reading for a minute, and sigh with pure bliss, something that actually gets up and walking around, so that I can savour my Aha moment.

This, to me, makes great content.

Something that makes me wanna read every single word – although I’d much rather prefer scanning. Remember the remaining 59 emails that need attending to?

Most people know instantly if something is indeed worthy of being called great content, yet they are hard pressed to define it.

Ask them if they are producing quality writing and they’d start scratching their heads.

Ask them to define quality content and you would lose them so fast you’d never know if they were even there in the first place.

Ask me and I will launch into a lengthy explanation…

You Had Me at Hello

‘You can’t ignore me’, shouts the first line of a well written piece. It’s something that will drag you in, even if you had about 30 seconds on you, before you log off and feed your kids.

It starts with something that entices you, it makes you curious. It pulls you in.


Read the rest on For Bloggers By Bloggers.

Subscribe to Writing Happiness & grab my 29-page FREE ebook “12 Essentials of Web Content that Works – How to get Noticed Online (and elsewhere)!”


  1. Catherine Says :
    Posted on July 26, 2011 at 5:15 am

    Notable comments Mayra. Sometimes it feels like lists are a cop out. So many lists to read! We agree that its not about quantity but quality. I just wrote a future post in about 20 mins, 40 with edit. I was doing the dishes when it hit me and I had to spill it before I lost it. Always have the handy note pad on hand but this one was just experienced and fresh in my mind so I wrote.
    What about objective opinions? Its hard to find an objective view of my writing. Family and friends are usually kind and follow but how do bloggers find out if their content is really any good? We all know that its not about the number of followers but contacts. Who you know. So I’m curious as to how one can be critiqued. I for one want to know if my stuff is junk and where I can improve.
    Thanks once again for your insite.

    • marya
      Posted on July 26, 2011 at 6:02 am

      Hi Catherine, good to see you. 🙂

      I absolutely hear you on ‘list posts’ and agree that MOST seem like a way to get attention. You know what, most of my ideas come when I am doing the dishes as well- heheh – I usually take brief notes and then try to get it all out before the inspiration leaves.

      I agree that it is indeed very hard to get a critique of your work that is honest and encouraging at the sametime. Still, a good indicator of the awsomeness of your content is ( I am spending way more time on marketing blogs) when people tell you so. The ones who are not related to you. The content can always be improved to a certain extent, the hardest part is to find people to read it. And yes its all about the connections INITIALLY. Then it becomes all about the conent. I am happy to give you some feedback on your content – it’s just gonna be a few days before I can do it. Ok?

  2. MA Jan Says :
    Posted on July 26, 2011 at 12:01 pm

    An excellent write up.The more one reads ( blogs or whatever )the more mind becomes prepared to experiment ( in expressing oneself ) . Some time ago I read somewhere and I quote : stay on purpose, not on out come. In other words, do the task because you love to do or because it will help some one or is a valuable exercise.Don’t do it for recognition or the money. Those will come naturally.

    • marya
      Posted on August 2, 2011 at 4:55 am

      Thanks very much. I know I can always count on you for your support and guidance. Excellent tips as well. Cheers 🙂

  3. Catherine Says :
    Posted on July 26, 2011 at 3:48 pm

    MaYRa, 🙂
    That sounds great. I value what you write and we seem to be on the same page on several blogging issues. A while back I wrote something before my blog was ready. The next day I felt sick when I awoke. I was anxious about being judged but now that the blog is up and running, I am more confident than ever. I’ve heeded some tips and continue to read and learn and most of the time I don’t feel overwhelmed. It is quite so for new bloggers trying to do it the right way.
    Congrats on the ‘guest’ blog.

    • marya
      Posted on August 2, 2011 at 4:43 am

      I have replied back to your email Catherine. Hope you find it helpful. 🙂

      • marya
        Posted on August 2, 2011 at 4:52 am

        Actually I thought this might be helpful to others too, so I am posting it here as well. Hope its ok …

        Hi Catherine, how are you?

        I have looked at your latest post and have read it from start to finish.

        Most people don’t realize this but there is a proper form to writing a blog post. Blog writing is really a genre in itself.

        Make sure you do this for each of your post
        Try and make the headline ‘descriptive’ of what is coming in the article, rather than creative. I too found this hard in the beginning and took some practise to achieve the result. You can be more creative in your sub headings.

        Have subheadings.

        Also aim for short paragraphs. 2-3 lines at the most. I know what you are thinking; Do 2-3 lines each qualify for a paragraph. Apparently in the online world, it does.

        Use bold to highlight important ideas.

        Use bullet points.

        All this will make your posts very easy to read and scan on the web. Which makes for good content – technical wise.

        When it comes to writing, most people are competent writers, only few are really, exceptionally good. And that too is highly subjective and based on one’s taste. Your writing is just fine. You just need to make your posts web friendly as I have explained here.

        Hope this helps. 🙂

  4. madonna w.
    Posted on July 29, 2011 at 10:46 am

    “I am forever looking for quality writing on the internet. Writing that inspires me, or makes me laugh. Something that makes me stop reading for a minute, and sigh with pure bliss, something that actually gets up and walking around, so that I can savour my Aha moment.”

    True! I so agree! I love to indulge myself in something like this as well! Makes my heart full of positivity! And yes, that’s the very definition of a great and excellent article!Kudos to you for this!

  5. Xiahu
    Posted on August 1, 2011 at 2:24 pm

    You have the heart and soul of a great writer Marya. Because not only you do write your thoughts through blogging, you also take time to read other people’s blogs as well. You can always learn from every blog oyu read… may it be vocabulary wise or poignant ideas that can really benefit you as a writer. I’m always reading your post Marya. You sure write simply but beautifully. Keep it up.

    • marya
      Posted on August 2, 2011 at 4:39 am

      Thanks very much for your kind words – they indeed made my day today. 🙂 Cheers